Why Hand Embroidery?

Started as a celebration and representation of natural hand embroidery, Sowramana expresses a design language embellished with artisanal elegance and enduring embroideries, all treasures of our ancient legacy.

“If we look at nature, The leaves, the flowers, etc. are not exactly the same as the others that make them beautiful. That is how handmade is; despite imperfections, what is crafted by a human hand still has beauty. We at Sowramana would like to recognise the value of what is known as imperfection and appreciate its beauty. As an outcome, we replicate the stunning features of nature in our attire, minimalistic art that displays emotions, and a lot more things.”

“We would like to establish a clothing company that creates sustainably created clothes that honour the beauty of the natural world! We would want to keep the methods of achieving this environment friendly.”

The art of hand embroidery is definitely lost somewhere. Hand embroidery in the later decades turned out to be used as patchwork to cover torn clothes and for other reasons. An apparel with 50 to 80% hand embroidery as casual wear is still not a common culture. Sowramana’s future goals are focused on normalising this through their distinctive designs and stitches.